About us
I’m Rex, founder of The New Car Negotiator. After two decades working inside dealerships, I saw how often buyers overpaid simply because they didn’t know what to ask or how to push back. I started this company to flip the script. Now I use my insider knowledge to help people like you save thousands and buy with confidence..
About us
My dad started me working every role he could think of well over 20 years ago. Having a father that spent over 40yrs in the automotive industry; means I spent my entire life. Not just two of the last nearly 3.5 decades being a car guy. He started me from the detail bays to the 9‑to‑9 sales grind, to a finance Manager, and finally the director's office where I rose to the top "business manager's" for many brands. Including getting the highest awards from JM&A, the compliance management company for the dealership where I spent a good majority of my career.
Along the way, I’ve worked with everything from Fiat to Ferrari and exotics, earning awards from Honda, KIA, Hyundai, Chevy, Toyota, Chrysler Dodge Jeep Ram, and multiple other brands.
What set me apart wasn’t just performance, it was philosophy. I saw a lot of greed so, I built my career on giving people what they truly needed, not just what the dealership wanted to sell.. I’ve always believed I could make a little money helping a lot of people or make a lot of money helping only myself. I chose the first. It was a gamble.
That choice has guided me every step of the way. Today, as The New Car Negotiator, I bring that same insider knowledge and client‑first mindset to every deal to ensure-Checkmate.
My mission is simple: to level the playing field, protect buyers from the bad dealership tactics, and deliver real savings with a great stress‑free experience!
Satisfaction 100% Guaranteed!
If you're not thrilled, just spill the beans, and we'll refund your greens! (Yes, I know, my rhyming talent is wasted here—wrong career path!) But seriously, if you're not satisfied, reach out, and I'll fix it for you!
Values:
- Transparency: No hidden surprises, especially when it comes to fees!
- Advocacy: I’m here for you, not the dealer.
- Comfort: I want everyone to feel at ease and confident during one of the biggest purchases of their life.
- Results: Genuine savings, real expertise, and true peace of mind.
Meet our team
